google_api_display_video v0.6.0 GoogleApi.DisplayVideo.V1.Model.BiddingStrategy View Source

Settings that control the bid strategy. Bid strategy determines the bid price.

Attributes

fixedBid (type: GoogleApi.DisplayVideo.V1.Model.FixedBidStrategy.t, default: nil) - A strategy that uses a fixed bid price.
maximizeSpendAutoBid (type: GoogleApi.DisplayVideo.V1.Model.MaximizeSpendBidStrategy.t, default: nil) - A strategy that automatically adjusts the bid to optimize to your performance goal while spending the full budget.
At insertion order level, the markup_type of line items cannot be set to PARTNER_REVENUE_MODEL_MARKUP_TYPE_CPM. In addition, when performance_goal_type is one of:
- BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPA
- BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPC
- BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_AV_VIEWED ,
the line_item_type of the insertion order line items must be either:
- LINE_ITEM_TYPE_DISPLAY_DEFAULT
- LINE_ITEM_TYPE_VIDEO_DEFAULT ,
and when performance_goal_type is either:
- BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CIVA
- BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_IVO_TEN
the line_item_type of the insertion order line items must be LINE_ITEM_TYPE_VIDEO_DEFAULT.
performanceGoalAutoBid (type: GoogleApi.DisplayVideo.V1.Model.PerformanceGoalBidStrategy.t, default: nil) - A strategy that automatically adjusts the bid to meet or beat a specified performance goal. It is to be used only for a line item entity.

Link to this section Summary

Types

t()

Functions

decode(value, options)

Unwrap a decoded JSON object into its complex fields.

Link to this section Types

t()

Specs

t() :: %GoogleApi.DisplayVideo.V1.Model.BiddingStrategy{
  fixedBid: GoogleApi.DisplayVideo.V1.Model.FixedBidStrategy.t(),
  maximizeSpendAutoBid:
    GoogleApi.DisplayVideo.V1.Model.MaximizeSpendBidStrategy.t(),
  performanceGoalAutoBid:
    GoogleApi.DisplayVideo.V1.Model.PerformanceGoalBidStrategy.t()
}

Link to this section Functions

decode(value, options)

Specs

decode(struct(), keyword()) :: struct()

Unwrap a decoded JSON object into its complex fields.