View Source OpenRtbEcto.V3.BidRequest.Metric (OpenRtbEcto v0.6.5)
This object is associated with an item as an array of metrics. These metrics can offer insight to assist with decisioning such as average recent viewability, click-through rate, etc. Each metric is identified by its type, reports the value of the metric, and optionally identifies the source or vendor measuring the value.
Attribute | Type | Definition |
type |
string; required | Type of metric being presented using exchange curated string names which should be published to bidders a priori. |
value |
float; required | Number representing the value of the metric. Probabilities must be in the range 0.0 – 1.0. |
vendor |
string; recommended | Source of the value using exchange curated string names which should be published to bidders a priori. If the exchange itself is the source versus a third party, “EXCHANGE” is recommended. |
ext |
object | Optional exchange-specific extensions. |